New brand Silko Dog launches its coat-friendly product range at World Dog Show

HELSINKI – Silko Dog, a company specializing in dog accessories, will launch its new, unique product line at the World Dog Show 2025. The premiere of three new products – the SILKO Pinsu Y-harness and the 360° SILKO and NOLLA collars – brings a new approach to dog comfort and coat health to the market.

The flagship product of the line is the new SILKO Pinsu Y-harness, developed to address a common challenge for dog owners: harness-induced chafing, tangling, and wear of the coat. The most important feature of all products is their inner surface, which is lined with coat-friendly Silko fabric. This soft and smooth material is designed to protect the dog's coat and skin, preventing tangles and uncomfortable sensations. This makes the products an ideal choice especially for long-haired, curly-haired, and sensitive dogs. Even coarse coats benefit from the properties of the Silko material.

Behind Silko Dog products is designer Kana, who has solid 15 years of experience in developing dog equipment. This expertise is evident in every detail of each product. "We have focused on ergonomics and fit in the design, but we have wanted to raise comfort to a whole new level with the Silko lining," says Kana.

In addition to the harness, two new collars will be launched at the fair:

• 360° SILKO: A half-choke collar, whose entire inner surface is lined with Silko material. This offers maximum coat protection and softness.
• NOLLA: A collar designed for everyday use, with a Silko lining that ensures comfort and protects the coat.

Silko Dog welcomes all fair visitors to explore the new products at its stand and experience for themselves how the coat-friendly Silko material feels.

Further information:

• Products: SILKO Pinsu Y-harness, 360° SILKO collar, NOLLA collar
• Event: World Dog Show 2025, August 8-10, 2025
• Stand: 6M40
• Website: silko.dog